Helena French, Author at MediaCat

Helena French

Client Success Executive at Imagen Insights

Helena French is client success executive at Imagen Insights, a Gen Z insights platform that allows brands to access insights in minutes and creating paid work opportunities for young people. At 22, she worked as part of the team with some huge clients including Amazon Prime Video, the NFL and PepsiCo, helping clients craft research briefs that allow them to best engage with Gen Z and produce rich insights.

How can brands navigate fandoms?

How the Met Gala became The Hunger Games

Q&A: Robert Andersen on bringing a German thinker to life with AI

Non-profits: where people power fuels change

Fix Fest returns with a focus on AI

Polaris Leadership Summit to bring together the global political and public sector communication industry

Waitrose unveils ‘Farming for Nature’ scheme

WARC Media report: social media now largest channel worldwide

Comedy, tragedy and humour, with Paddy Gilmore

Claire Atkin on the disinformation economy

I’m a copywriter… get me out of here! With Glenn Fisher

Rani Patel on truth, lies, Gen Z, trust and transparency

How can brands navigate fandoms?

How brands can use AI to improve CX

No emails? No problem! A world of data beyond known identifiers

Stop focusing on what’s in and what’s out

Helena French

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