Theme of the Month: Funny? Funny, how?

Is humour back, in the world of media and marketing? Cannes Lions seem to think so, introducing a new category. But how can you be funny when everything appears to be going to hell? How do you strike the right balance? When is it right to use comedy as a brand? For March we explore these questions and more

Thanks to Hannah Crawford of MassiveMusic for this month's playlist
Spotify List