Theme of the Month: Back To The Matter At Hand

This month we focus on relevance and where it’s lacking. For example: most ads we receive are completely irrelevant, but why? How do businesses stay culturally relevant? Why, in a cost of living and climate crisis, are brands still encouraging us to consume more?

Thanks to Seed's Campaigns Assistants, Anna Zakis and Jess Powell, for this month's playlist
Spotify List