Harry Kinnear

Freelance cultural analyst and strategist

Harry is a freelance cultural analyst and strategist, specialising in semiotics, who believes that cultural relevance is an essential part of brand strategy and positive impact. He specialises in strategically impactful insight & storytelling, generated through a range of methodologies and approaches, and has over 8 years experience in helping brands bring clarity to their potential, in global projects, across categories. Having lived in China, Australia and the UK, he is drawn to cultural mythologies, what they mean in a global context and helping his clients navigate cultural nuance in multi-market studies.