Grace Gollasch, Author at MediaCat

Grace Gollasch

Content and Social Media Editor at MediaCat Magazine

Grace relocated from Australia to London in July 2023, joining the MediaCat Magazine team in September 2023. Before making the move, Grace spent a year and a half at Mediaweek, Australia’s largest media trade publication, where she was a journalist and social media manager.

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Q&A: How Liquid Death puts entertainment over marketing

'We're closer to a writer’s room than a traditional marketing department'... 30.11.2023

Livewire’s CEO: ‘Now is the time for brands in gaming’

Advertisers need simple solutions to bring their thinking into gaming... 28.11.2023

Social media trends that will shape 2024

Attention layering, post-representation, the offline internet, everyday fandom, and mischief mode... 22.11.2023

From Status Updates to Social Stardom: Disrupt’s new content creator podcast

Taking an audio-first approach and unpacking the success of creators... 03.11.2023

LFF Expanded: Exploring the past through immersive storytelling

Remembering forgotten stories of the past... 26.10.2023

LFF Expanded: Exploring the future through immersive storytelling

Are you a participant or a dissident?... 26.10.2023

The climate communication conundrum

A disconnect between consumer perceptions and company actions in sustainability ... 23.10.2023

Ria Hebden on building an inclusive women’s network

Creating social and system change within the TV industry ... 20.10.2023

Q&A: How Liquid Death puts entertainment over marketing

Cultural shifts to watch in 2023

CGI in Out-Of-Home Advertising

Paris Olympics 2024: how brands can ‘win’

Co-op ditches TV ad to encourage donations this Christmas

61% of marketers expect business to improve in 2024

GroupM forecast: 2023 global ad revenue to grow 5.8%

Truant London’s UNRULY celebrates 50 years of hip-hop

Rani Patel on truth and lies, Gen Z, trust and transparency

Humble pie and beautiful magazines: we talk to Steven Watson

Kirsty Saddler and Annalisa Roy: purpose and the culture of swim

‘No More Menemies’: Lori Meakin on a gender-equal world

Six myths about gamers: what brands should know

Girlhood and the hyper-segmentation of identity

Tackling the ad waste dilemma

Waning veganism, brands, and flexitarians

Like them or not, gambling ads are raising the bar

Brands: new directions lead to better things

Now is the time to dial up humour in advertising

Ask the right questions

Q&A: the archaic Silicon Valley model and techno-solutionism

Q&A: How Liquid Death puts entertainment over marketing

TwelveAM’s MD: how luxury brands tackle social media

Livewire’s CEO: ‘Now is the time for brands in gaming’

Grace Gollasch

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