In this latest MediaCat Magazine podcast our Editor, Mike Piggott, spoke to the Global ECD at Media.Monks and Founder of Good Girls Eat Dinner, Jo Wallace. Jo has amassed a plethora of accolades in her career, including Campaign & Creative Equals ‘30 Creative Trailblazers’, The Dots ‘100 Trailblazers’, Young Creative Council’s ‘Badass Gal’, Pitch Magazine’s ‘Superwoman’. She made the 40 Over Forty list and was named one of Yahoo HERoes ‘Top 100 Role Model Women Executives’, and finally, she was a finalist in Campaign and IPA’s Women of Tomorrow Awards. Oh, she’s also won a Gold Cannes Lions.
They discussed whether winning awards comes with pressure, how you manage your reputation and how others perceive you, what she’s learned about herself and her resilience from having to take the Daily Mail to court, the evolution of Good Girls Eat Dinner into a podcast, how her exhibitions There’s A Good Girl and There’s A Good Immigrant came to be, and whether we’re likely to see another one in the future. They also discussed the campaign she worked on early in the pandemic Abusers Always Work From Home, which tackled domestic abuse, and what advice she’d give to young creatives today that are looking to get into the industry (hint: it’s great advice).
Useful links
There’s A Good Girl exhibition: How female creatives are changing the way women are portrayed in advertising — The Independent
There’s A Good Immigrant exhibition
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