Stories

Stories

Streaming with opportunities

Samsung Ads’ Andy Jones reveals why advertisers should be excited about the growing audience of CTV

Stories

The pandemic proves it doesn’t pay to be anti-social

Marketers must weigh up measurement challenges against the flexibility and reach of social advertising

Stories

Delving into the Deepfake

Synthetic media has a wealth of opportunities for brands but the concept itself is also in need of a rebrand

Stories

The great escape

Founder of The Barber Shop, co-chair of The Alliance of Independent Agencies, board member for the Effies UK council and non-executive director of the Brixton Finishing School, Dino Myers-Lamptey may have many roles, but variety is the spice of life.

Stories

What planet is programmatic on?

After recent complaints that the world of programmatic transacting is murky at best, ITV is attempting to clear up the digital ad supply chain, explains Mazen Hussain.

Stories

Out of home will thrive despite the odds

Consumers may have been forced to stay at home for much of 2020 but VIOOH’s Jean-Christophe Conti argues that there is still massive potential for communicators in the out of home market

Stories

Swearing by brand activism

Some may question the legitimacy of corporates getting involved in social issues but there’s no denying they have an opportunity to spark debate.

Stories

Shape up or ship out of social

Either businesses take the next step in social or quietly disappear overwhelmed by volumes of meaningless posts.