Nielsen launches new tool to accelerate diversity transformation

Gracenote Inclusion Analytics provides new demographic insights across TV talent and audience


All the news that’s fit to pay for

Google has had a very rocky relationship with news publishers, to say the very least. Now it is hoping to avoid accusations of cashing in on their content by paying for stories.


Marrying maths and magic

Wolff Olins CEO Sairah Ashman has dug into the secret formula for building brand – and self.


Reddit’s big Super Bowl gamble

What does the social network stand to gain from spending on the big game?


Streaming with opportunities

Samsung Ads’ Andy Jones reveals why advertisers should be excited about the growing audience of CTV


The pandemic proves it doesn’t pay to be anti-social

Marketers must weigh up measurement challenges against the flexibility and reach of social advertising


Delving into the Deepfake

Synthetic media has a wealth of opportunities for brands but the concept itself is also in need of a rebrand


The great escape

Founder of The Barber Shop, co-chair of The Alliance of Independent Agencies, board member for the Effies UK council and non-executive director of the Brixton Finishing School, Dino Myers-Lamptey may have many roles, but variety is the spice of life.