MediaCat

Not bigger but better for 2021?

Sean Hargrave, 16.04.2021

Will the Watchdog bite?

MediaCat, 12.04.2021

‘Flopperoo’ float woes as some Deliveroo riders go on strike

MediaCat, 09.04.2021

Real women exercise

MediaCat, 29.03.2021
Magic and Maths
The Only Thing That's Certain Is Uncertainty
Media for Social Good
The Right Tool for the Job
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Commerce

News

Looking after the brand next door

Consumers want to support their local business communities and are looking to brands to follow suit

MediaCat, 01.03.2021
News

Alexa – I need a pick me up…

As brands continue to struggle with the question of how exactly to use voice assistants to deepen their relationships with customers, perhaps it is time to go back to basics.

MediaCat, 18.02.2021
Commerce

Online retail becomes taxing

As physical retail suffers, the UK government is re-examining a potential tax on online sales

MediaCat, 08.02.2021
News

An end to the sob story for Boohoo?

The online fashion store set to acquire the Debenhams name as competitor Asos eyes Arcadia brands

MediaCat, 25.01.2021
Features

Why Arcadia Failed

Is a failure to understand the unique differences between on and offline retail behind the collapse of one of the UK’s formerly most successful fashion groups?

Russell Loarridge, 25.01.2021
News

European deliveries a bridge too far after Brexit

Unravelling Brexit red tape to get the smooth flow of goods going again may take some time

MediaCat, 18.01.2021
News

Marks & Spencer’s Jaeger-bomb

Retailer buys Jaeger brand to bolster transformation programme

MediaCat, 15.01.2021
News

Ecommerce’s sharp climb masks retail woe

2020 sees worst annual change in retailers' performance despite strong online sales growth

MediaCat, 13.01.2021
Features

The pandemic proves it doesn’t pay to be anti-social

Marketers must weigh up measurement challenges against the flexibility and reach of social advertising

Chris Stokel-Walker, 07.01.2021
Commerce

Can retailers deliver this Christmas?

Christmas scramble as second wave of COVID-19 drives consumers online-only 

MediaCat, 30.11.2020
Commerce

A catalogue of disaster?

Argos is to stop printing its iconic catalogue after nearly 50 years but is this a backwards step for customer experience?

MediaCat, 26.10.2020
Perspectives

Are boycotts good for business?

As brands struggle with reputation-defining issues both within and outside their business, has falling foul of consumer opinion actually been a positive?

Alastair Pickering, 20.10.2020
Perspectives

Five reasons why marketers need to become better anthropologists

Marketers should develop a better understanding of ordinary people today to improve performance tomorrow.

Dr. Rodney Collins, 03.09.2020
Buy now, pay later economy: Clarna
News

Will Buy Now, Pay Later schemes save the economy?

Buy now, pay later become an important tool for retailers to stimulate commerce during and after lockdown.

MediaCat, 03.09.2020
Features

Make it personal

For bricks and mortar to succeed, retailers have to deliver memorable experiences that can only be found on the physical shop floor.

Morag Cuddeford-Jones, 03.09.2020