Kerri-Anne McNally, Author at MediaCat

Kerri-Anne McNally

Head of Film at Way To Blue

Kerri-Anne McNally is Head of Film at Way To Blue and leads a team of Film & Entertainment marketing specialists delivering multimedia campaigns to clients including Sony Pictures UK, Universal Pictures UK, Lionsgate, Disney, Rebellion and anime streaming platform Crunchyroll. With more than a decade's experience in the entertainment industry, Kerri oversees the delivery of strategic creative marketing approaches to build and engage audiences and ultimately drive success for clients across multiple sectors.

Japan’s enduring love for traditional media

Who owns your brand?

Misinformation is evolving, but so are tools to tackle it

Welcome to the community era

Jeep Avenger transforms into an escape room

Cannes Lions names Unilever Creative Marketer of the Year

McDonald’s removes the Happy Meal smile

Fix Fest returns with a focus on AI

Lori Meakin on gender polarisation in media

Comedy, tragedy and humour, with Paddy Gilmore

Claire Atkin on the disinformation economy

I’m a copywriter… get me out of here! With Glenn Fisher

Misinformation is evolving, but so are tools to tackle it

Blocking of celebrities: ‘Digitine’ and #BlockOut2024

Symbiotic relationship between media and public opinion

Democratised access to idols is putting power in fans’ hands

Kerri-Anne McNally

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