Helen Godley

Loyalty and Retail Strategy Director, Go Inspire

Helen is a Loyalty & CRM expert with an impressive track record in developing successful new propositions and delivering fantastic results for some of the UK’s best known loyalty programmes for Boots, Morrisons, Warner Leisure and Tesco.Helen’s 27 years’ experience covers loyalty scheme design and operation, CRM programme development and execution as well as delivery of customer-focussed business strategies such as Range and Price using customer loyalty data.