Anthony Abou-Zeid

Managing Partner at The Kite Factory

Anthony leads client experience at The Kite Factory. He has a proven track record of fuelling client growth ambitions leveraging his strategic insight and commercial acumen to deliver business results. Known for cultivating strong client relationships and fostering innovation, Anthony has transformed the agency’s approach to client service and planning output. Beyond client growth, Anthony drives The Kite Factory’s organic and new business strategies, working closely with leadership to shape agency direction and strengthen industry relationships.Since joining TKF from MG OMD in 2019, Anthony has led his team in delivering consistent growth through media creativity and innovation, driving the agency’s impressive 34% growth in profit YoY. Their award-winning work—including Media Week Gold and IPA Effectiveness Bronze for David Lloyd Clubs, along with multiple accolades for White Claw's launch campaign—has made The Kite Factory the most awarded independent agency over the past three years.