Jesper Norgaard, Author at MediaCat

Jesper Norgaard

Jesper is part of the strategy team at Grey London. Having lived and worked in three different countries, he brings an outsider’s perspective and a huge variety of experience. He’s a brand thinker and a digital native with a strong understanding of how the digital world works - both technically and conceptually. When he’s not thinking about people, brands and the spaces in which they collide, he’s probably brewing Ethiopian coffee, baking his famous Danish rye bread or diving down obscure YouTube rabbit holes.

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Four favourite books: Jesper Norgaard

Strategy Director at Grey London gives us his picks... 23.05.2023

Idols don’t just appear, they are created!

Slowly create meaningful cultural value, and eventually, rise to idol status in people’s minds... 06.03.2023

No one ever got famous by playing it safe

Grey's Jesper Norgaard believes 2023 is an opportunity to break the chains of comfort and reconnect ... 19.12.2022

Side quests give you superpowers

By embracing side quests you venture outside your bubble, says Jesper Norgaard... 24.11.2022

Is the metaverse utopia or dystopia?

If you want your brand to find long-term success in the metaverse, be a builder not a salesman, says... 23.03.2022

Blurry Realities: why young people are embracing analogue

The power of tactility in the age of algorithms

Will there always be a place for physical media?

Are we reaching saturation point for subscription services?

Meta’s AI-focused Marketing Summit to take place on 24 April

illy partners with Feels Like to launch e-commerce platform

WPP and Google Cloud join forces for gen AI marketing

Global Connected Packaging Summit returns in 2024

Claire Atkin on the disinformation economy

I’m a copywriter… get me out of here! With Glenn Fisher

Rani Patel on truth and lies, Gen Z, trust and transparency

We discuss beautiful magazines with Steven Watson

Blurry Realities: why young people are embracing analogue

Are we reaching saturation point for subscription services?

Nostalgia and innovation in digital design

What Vice and BuzzFeed can teach us about the future of media

Jesper Norgaard

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